Imagine these luxury accessories like a silk Prada scarf, Dior kitten heels, and a Miu Miu bag, juxtaposed with a plush toy featuring big eyes, pastel fur, rabbit ears, and a toothy grin peeking out. This playful and “cute-ish” combination embodies what’s being dubbed “recession-core couture.”
This trend aligns with an economic theory suggesting that during periods of high inflation, consumers often gravitate towards smaller, more affordable indulgences that offer a sense of luxury without a hefty price tag. It’s a way to experience a touch of opulence and joy without breaking the bank.
Back in the 2001 recession, when Estée Lauder reported a rise in lipstick sales. Fast-forward to 2025, and people are buying a devilish elf-looking plush toy bag charm called Labubu for anywhere between $10 and $950, sometimes even more, all thanks to celebrity endorsements from BLACKPINK’s Lisa to Dua Lipa to Rihanna. These toys are sold in blind boxes, meaning you don’t even know what version you’re buying, as you only know it when you open it.
While Chinese consumption remains subdued in the face of a prolonged property downturn and sluggish economy, Pop Mart’s affordable and adorable toys have remained in high demand both at home and abroad, driving its share price up more than 200% so far this year
Join our whatsapp group for Latest updates
Click Here for Chhattisgarh News
Click Here for Entertainment News