New Delhi: According to Hindu tradition, Akshaya Tritiya is an auspicious occasion and one of the greatest times to launch new businesses, purchase jewellery, gold, silver, real estate, cars, and homes. On Akshay Tithiya, purchasing an earthen pot is thought to bring good fortune. It is a celebration of wealth, success, and good fortune, observed with a variety of religious ceremonies and festivities. The day, which is also known as Akti or Akha Teej, falls on the third lunar day of the bright half of the Hindu month of Vaishakha, or Tritiya Tithi of Shukla Paksha in Vaishakha.

Importance of Akshaya Tritiya


Lord Parshuram, who is regarded as Lord Vishnu’s sixth avtar, was born on Akshaya Tritiya. Akshaya Tritiya is also considered to be the start of Treta Yug. According to certain stories, it is thought that on this day, the holy Ganga arrived on Earth. It’s believed that Lord Ganesha wrote the Mahabharata, and the great sage Ved Vyas started telling it on this day.

Shubh muhurat for this year’s Akshaya Tritiya:
Trtiya Tithi commences at 4:17 a.m. on May 10, 2024.
Tritiya Tithi concludes at 2.50 a.m. on May 11, 2024.

Significance of Purchasing Gold on Akshaya Tritiya

Drik Panchang states that the Lakshmi-Narayana avatar of Lord Vishnu is worshipped with great devotion on the day of Akshaya Tritiya. Lord Vishnu and Goddess Lakshmi are worshipped together in their Lakshmi-Narayana avatars. Thus, Akshaya Tritiya is associated with both Goddess Lakshmi and Lord Vishnu. Purchasing gold is the most significant ritual carried out on Akshaya Tritiya, which is why there is a spike in demand for gold on this day. It is said that purchasing gold on Akshaya Tritiya will bring prosperity that lasts for many generations and remains in the family.

When to Buy Gold Akshaya Tritiya:
From 04:17 AM to 05:13 AM on May 10, 2024

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