Mumbai: The Kerala Story is on a roll! The film’s box office collections continue to soar, with a whopping 12.23 crores collected on Friday alone. This impressive number is just a hair’s breadth away from the previous day’s earnings of 12.54 crores. 

The film has been on an upward trajectory since its release, with each passing day bringing in more revenue than the last. With the weekend now in full swing, it was expected that The Kerala Story would hit the 13 crore mark. While it didn’t quite reach that milestone, the film’s collections are still nothing short of fantastic.

The second Friday collections have surpassed the first week’s earnings by a whopping 50%. This trend promises a spectacular second week, with total collections expected to cross a staggering 81.07 crores. 

Meanwhile, the Kerala Story continues to dominate the charts, with a phenomenal collection of 93.30 crores. As the second week draws to a close, the movie is poised to cross the 150 crores mark, cementing its status as an all-time blockbuster. With no major competition in sight, the sky’s the limit for this cinematic masterpiece!