Mumbai: In anticipation of the much-awaited box office clash between major franchise films on Diwali 2024, Ajay Devgn’s ‘Singham Again’ has already overtaken Kartik Aaryan’s ‘Bhool Bhulaiyaa 3’. Directed by Rohit Shetty, the upcoming cop drama has garnered significant attention with its high-energy teaser and franchise legacy, giving it a clear edge over ‘Bhool Bhulaiyaa 3’, which stars Kartik Aaryan in the lead role.
According to the latest reports, advance bookings for ‘Singham Again’ have begun in the UAE, generating good interest. Notably, its pre-sales are around 84% higher than its rival film ‘Bhool Bhulaiyaa 3’. The Ajay Devgn starrer is reported to have earned pre-sales worth Rs 6.6 lakh from 64 shows at VOX Cinemas, with around 505 tickets sold so far. This is a promising start, and the excitement is expected to grow as the release date nears.
Both the films cater to universal audiences—one driven by action, the other a blend of horror and comedy, both genres loved by the masses. These films have immense potential individually, and releasing them on separate dates could have given much-needed support to theatres that are bleeding.
Trade analysts have pointed out that Diwali, once a peak period for blockbusters, no longer guarantees massive box office success as it did 25 or 30 years ago. Famous film critic, Taran Adarsh too agreed that this was a crucial clash.
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