The week-long performance report for “Teri Baaton Mein Aisa Uljha Jiya” is in. On its seventh day, the film by Amit Joshi and Aradhana Sah garnered ₹3.25 crore at the domestic box office, bringing the total earnings to ₹44.60 crore, as reported by the industry trackers. Released on February 9, the movie portrays a modern love story where engineer Aryan Agnihotri (portrayed by Shahid Kapoor) falls in love with a Super Intelligent Female Robot Automation, Sifra (played by Kriti Sanon).
Adding a touch of humor to the film’s promotion, Kriti Sanon shared a promotional clip on Instagram featuring herself and veteran actor Anil Kapoor. The amusing interaction showed Anil Kapoor enjoying his meal, offering a portion to Kriti, who enters the scene. An unexpected twist unfolds as Anil Kapoor hands Kriti a mobile phone, fork, and knife, symbolizing her role as an AI robot model in the movie. Responding with wit, Kriti says, “Sir, yeh Sifra khati hai. Mai nahi khati [Sir, Sifra eats all this. I do not eat this.]” Anil Kapoor then offers her bhurji, and the clip concludes with the title track of “Teri Baaton Mein Aisa Uljha Jiya” playing in the background. In her caption, Kriti Sanon expresses gratitude to Anil Kapoor and playfully adds, “His name is Lakhan, and my name is SIFRA !! Btw…the bhurji was Jhakaaasssss! Thank you, Anil Kapoor sir! You are the besssttt!”
Apart from Shahid Kapoor and Kriti Sanon, the film features Dharmendra, Dimple Kapadia, Rakesh Bedi, Ashish Verma, and Rakesh Kumar in significant roles. The diverse cast adds depth to the narrative, contributing to the film’s overall appeal.
As “Teri Baaton Mein Aisa Uljha Jiya” inches closer to the 50-crore mark, its unique storyline and engaging promotional efforts, including social media interactions, play pivotal roles in sustaining audience interest. The film’s success underscores the importance of blending modern themes with traditional star power, creating an entertaining and well-rounded cinematic experience for viewers.
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